Complete shop signing Ziengs Groningen

Introduction

For the new Ziengs store in Groningen, Sizo created the complete signage, from facade to interior. Thanks to a mix of illuminated and creative elements, the look and feel seamlessly aligns with Ziengs' brand identity.

Challenge

Ziengs wanted to give its new Groningen location a recognizable and inviting look. The signage had to be both functional for wayfinding and contribute to the brand experience. It was important that the indoor and outdoor advertising complemented each other and formed a cohesive whole.

Solution

Sizo provided a complete package of signage solutions:

• Luminous textiles for added attention;

• Milling Letters on sheet metal with brand names and texts;

• Various banners on the exterior facade;

• Infinity logo (kids), read more about our infinity letters here; infinity letters;

• 3D milled logo with integrated LED lighting;

• Transparent milled letters with lighting for a subtle effect;

• Luminous box letters behind the windows;

• Window stickers that make the store recognizable from the street.

This variation in techniques creates a visual unity that customers immediately recognize and invites them to enter.

Result

The new store in Groningen has a powerful image that reinforces Ziengs' brand identity. Customers experience a modern and welcoming environment, while the signage ensures clear street presence. With this full-service approach, Ziengs has a single point of contact for the design, production, and installation of all signage.